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Application Deadline:
The Adobe Design Achievement Awards (ADAA) is a global digital media competition for student creators. Connected to industry professionals, academic leaders, and top brands, the ADAA is launching the next generation of student careers.
Eligibility:
- Contest is open to individuals who are: (1) 18 years of age (or the age of majority in your jurisdiction) or older; and (2) students enrolled in an accredited institution of higher education at time of entry.
- Individuals residing in the following countries, states,and territories are excluded: Brazil, Northern Ireland, the Province of Quebec, and the Indian state of Tamil Nadu
Categories
The 14 categories are divided into three segments depending on the purpose of the work
Both individuals and groups may enter up to three unique projects in each of the following 14 categories during the entire duration of the contest.
Fine Arts Segment
- Photography
- Graphic Design / Print Design
- Illustration
- Animation / Motion Graphics
- Video Editing / Post-Production Commercial Segment
- Photography
- Graphic Design / Print Design / Illustration
- Animation / Motion Graphics
- Video Editing / Post-Production
- Packaging Design
- Web / App / Game Design
Social Impact Segment - Photography / Graphic Design / Print Design / Illustration
- Animation / Motion Graphics / Video Editing / Post-Production
- Web / App / Game Design
Judging Criteria:
1. Project originality and creative excellence.
2. Effectiveness in meeting a communication objective.
3. Demonstrating skills in applying Adobe products towards these ends.
*NEW FOR 2017:
Entries incorporating new forms of media may be recognized with an “Excellence in New Media” Special Designation. Students working with virtual reality, augmented reality, 360 photography, and other emerging technologies are encouraged to apply in the segment that best describes the purpose of their work, and in the category that best aligns to the final product.
Benefits:
Selection of Winners and Prizes:
- The top five finalists in each design category (collectively, the “Finalists”) will be announced in August 2017. A Finalist may be either an individual or a group entry. From among the top five Finalists, each category will have one winner (collectively, “Category Winners”). The remaining four category or regional finalists will remain as Finalists.
Category Winners
- Fourteen (14) Category Winners will be selected from the Finalists in each category. Only one Category Winner will be selected from each category, and Category Winners may be either individuals or groups.
- Category Winners who are individual entrants will receive a winner’s certificate and a 12-month Adobe Creative Cloud All Apps membership. Individual Category Winners will receive an invitation to attend the Adobe MAX Conference held in Las Vega, Nevada, October 16 – 20, 2017; one complimentary general student registration fee of [US$299] value; round-trip coach airfare up to US$1,200; and three nights of shared hotel accommodations. Value of complimentary MAX student registration fee [US$299], airfare, and hotel is nontransferable and cannot be redeemed for cash or product. Each individual Category Winner will also receive a one-year mentorship* with an industry mentor.
Timeline:
- May 2nd: Early Bird Submission Deadline
- June 2nd – Early Bird Semi-Finalists Announced
- June 12 – Final Submission Deadline
- July 12 – Second Semi-Finalist Group Announced
- August 11-12 – Final Judging
- August 25th – Finalists and Winners Announced
- October 16-20 : Winners experience at Adobe MAX
How to Enter:
- Application entry forms are exclusively available from the Contest entry web page at http://www.adobeawards.com. Complete the entry form online in its entirety. Each entry must include the following:
• A completed web application form, which includes an artist’s statement or statement of
the entry’s communication objective in 100 words or less, a brief explanation of how it was
produced in 100 words or less, and affiliated entry number assigned by the competition
entry website.
• An original work, created not earlier than May 1, 2016, within one of the fourteen (14)
Categories defined in Section 3. The work must be created primarily (50% or more) with the Adobe tools designated in each category, as defined in Section 3, and be accompanied by original digital files in Adobe software if requested.
• Most semifinalist entries will be judged in digital format and will not require physical
shipping to Contest headquarters. However, if a participant is directed to ship their entry in
physical form to the semifinal round, the package must be marked with the entry number
assigned by the competition website and sent by mail or courier (such as FedEx, DHL,
or UPS) in protected packaging to the address set forth in semifinalist documentation.
Requested physical semifinal entries must be received before August 4, 2017, or they
will be disqualified. Any entry not complying with the above entry requirements will be
disqualified.
• Contestants may submit up to three (3) entries, per different Category, for a maximum total of 42 possible unique entries per contestant, throughout the entire duration of the ADAA submission period, regardless of Judging Phase. Each entry must be submitted separately.
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